FAQs

Q?

What is Local Search?

A.

97% of customers search for local businesses online.  Local search is the activity that your neighboring businesses and residents are doing in their search for a local company to provide the product or service that they need.  There are many ways to be found when local searches are being done and we can help you identify which products and services will provide the best results for you.

Q?

Why is a local search website necessary if I already have my own website:

A.

A local search site is hyper focused on local marketing.  It will contain multiple items that are calls to action to engage a local customer.  Additionally, unless someone is actively updating your current website on a monthly basis and driving your organic rankings through SEO activities, your website becomes a snapshot in time.  Our local search site is updated every single month to please Google and the other search engines.  So, your local search site will have an active and ongoing SEO campaign.  It's possible to have your local search site outrank your current website, or have both on page 1 of Google.

Q?

How long before all of local search strategy starts to work?

A.

There are multiple factors that can impact the time frame for results.  These can include how aggressively we go after new business on your behalf, competition, market and which products and services we are utilizing.  Some of them can have an impact and drive calls to you within 1 week, while others can take 3-6 months to deliver results.

Q?

How will I know if my new internet strategy is working?

A.

Everything that we do for you is measured.  Through our marketing analytics tracking services, we want to identify what is driving a return for you.  This can include measuring what you may be already doing within internet marketing and new services that we provide to you.  Bottomline, if you're spending money on any type of marketing, you need to be tracking it and measuring the return.

Q?

What does Google and other search engines look for?

A.

This is the million dollar question.  Nobody except for Google knows what they are looking for specifically and what they are measuring your website on.  However, companies like ours have a very good idea.  Therefore we can leverage all of our knowledge, experience and current customer data to continuously improve your specific internet strategy.

Q?

How do I know if a new internet strategy will work for me?

A.

You don't and neither do we at this point.  But we can have a 15 minute introductory conversation and measure what you're doing now and how much business you may be missing out on.